Sunday, February 7, 2010
CBS rejected this ad (remember that they recently "relaxed" their standards in order to accept that anti-abortion ad?)
And then, CBS tried to say that the gay dating site didn't have the money to pay for the ad, and they only submitted it because they knew it would get rejected and then they could get all this free publicity for it. The company says CBS should call their bluff, run the ad and charge them. I agree. CBS should run the ad. And the dating site should pay.
But really, did they spend "more than $100,000" on this ad? Really? I mean it's clever, but it feels like a more like a hokey Saturday night live skit than a slick TV commercial.
However it shakes out, there's your Gay Superbowl commercial...
and now back to your regularly scheduled Sunday!